Using such scientific concepts as natural selection
and homeostasis forecast studies can extend the future horizon reliably.
The approach is particularly useful for product and technology substitutions,
for example, the evolution of market shares in the recording-media market:
Our interactive strategy tools enabel us to obtain forecasts in situations where no reliable
data exist. For example, we quantitatively estimated what caused the demand for paper to decline:
Finally, the approach is brought to the stock market as described in
an
S-Shaped Trail to
Wall Street and recent publications (see
articles), and applied in the
Newsletter.
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